Articles, Events, News

Catwalking for Milan Fashion Week

Milan Fashion Week has always been a global fashion phenomenon, and this year, proved to be no different. This annual event is a celebration of creativity, style and the ever-evolving world of fashion. Designers, models, fashion enthusiasts, and industry professionals from around the world converged in the fashion capital of Italy to witness and participate.

Milan Fashion Week 2023 kicked off in grand style, with a breathtaking show by Francesca Liberatore and Gianluca Alibrando. The show was a testament to the brand’s heritage, blending classic Italian elegance with a modern twist. The collection featured a stunning mix of vibrant colors and intricate patterns, setting the tone for the week ahead.


One of the most notable trends at Milan Fashion Week 2023 was the emphasis on sustainability. Several designers showcased eco-friendly collections, featuring sustainable materials, ethical production practices, and a commitment to reducing fashion’s environmental footprint. It was evident that the fashion industry is moving towards a more responsible and eco-conscious future.

Another standout trend was the increasing prevalence of gender-fluid fashion. Many designers challenged traditional gender norms. Presenting collections that were inclusive and diverse, featuring unisex clothing and models of all gender identities.


Technology played a significant role in many of the shows at Milan Fashion Week. Augmented reality (AR) and virtual reality (VR) were used to create immersive fashion experiences. Allowing viewers to interact with clothing and accessories in innovative ways. This fusion of fashion and technology offered a glimpse into the future of fashion retail and design.

Nostalgia was in the air at Milan Fashion Week 2023, with several designers drawing inspiration from past decades. From 70s boho chic to 90s grunge, reinvented vintage styles made a comeback. It was a reminder that fashion has a cyclical nature, and the past can often provide fresh inspiration for the future. The show that got everyone talking was Moschino, as they celebrated 40 years in the fashion world with a collection inspired by the ’80s and ’90s via a four-act play that perfectly blended fashion with some performing arts.

From sustainable fashion to gender inclusivity, from art collaborations to tech-infused experiences, the week demonstrated that the fashion industry is evolving in exciting and progressive ways. It was a reminder that fashion is not just about clothing; it’s a reflection of our ever-changing society and a canvas for artistic expression. As we look to the future, Milan Fashion Week serves as a beacon of inspiration and a celebration of the endless possibilities that fashion can offer.

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Photos: © and ©GETTY IMAGES

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Luxury Innovation Summit: The Future of Luxury Unveiled

The 5th edition of the Luxury Innovation Summit was a success. The Summit showcased the latest trends and pioneering technologies, fostering connections with luxury industry leaders were unveiled.

This annual gathering of visionaries and industry trailblazers was the opportunity to establish connections, gain insights, and expand horizons. Whether you represented a high-end brand striving to maintain a competitive edge, an innovator exploring new horizons, or a company keen to showcase your offerings. The Luxury Innovation Summit served as the ultimate platform to propel you toward your aspirations.


Top industry professionals and thought leaders came together a the event. Imparting their insights into newest trends, groundbreaking developments within the world of luxury. This gathering provided attendees with an unparalleled opportunity to grasp the trajectory of luxury’s future. Discussions ranged from redefining sustainability in the industry to harnessing cutting-edge technologies for innovative experiences.

Networking took on a new dimension as connections forged, collaborations sparked, and future possibilities ignited. The event brought together the disruptors and the game-changers, setting the stage for a symphony of innovation in entrepreneurship and luxury.


The Luxury Innovation Awards celebrated the ones who are shaking up the luxury scene and keeping it green at the same time. We applaud the winners of the prestigious 2023 Luxury Innovation Awards, who took their brands to unparalleled heights.

Sustainable Luxury, Technology, Innovation and e-commerce in Luxury, Luxury Lifestyle, Beauty and Wellness, Luxury Fashion, Art and Design, Luxury Watches, Jewellery and Accessories were the five categories this year.

The Luxury Innovation Summit was a buzzing hotspot where innovation and sustainability were the real stars.

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Photos: ©Luxury Innovation Summit.

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Reliving the glamour at London Fashion Week

As the curtain falls on London Fashion Week 2023, we take a moment to reflect on the extraordinary fashion journey that unfolded from September 15th to the 19th. This iconic event, which never fails to captivate the fashion world, delivered on its promise to showcase the latest trends, innovations and styles, leaving attendees and enthusiasts alike in awe.

The opening day of London Fashion Week was nothing short of spectacular. Renowned designers graced the runway with their collections, Ancuta Sarca, Chet Lo, Conner Ives, Di Petsa, Feben, Harri, among others.


The subsequent days were a whirlwind of fashion brilliance. A diverse array of designers, from established icons to emerging talents, took center stage. A dazzling showcase of couture, ready-to-wear, and experimental designs, awaited the attendees. Each a testament to the dynamism of the fashion industry.

As London Fashion Week 2023 neared its end, the grand finale was a culmination of all that had come before. Iconic runway shows and presentations left a lasting impression.

While the runway shows were undeniably the highlight, London Fashion Week offered much more. Industry leaders, fashion scholars, and trendsetters convened for thought-provoking panel discussions, workshops, and presentations. Sustainability, inclusivity, and the digital transformation of fashion were prominent themes, emphasizing the industry’s commitment to positive change.

Furthermore, London Fashion Week also took to the streets of London. Transforming them into a living canvas of style during Fashion Week. Attendees, influencers, and fashion aficionados flaunted their unique looks, reflecting the current fashion zeitgeist. Street style photographers captured these moments, immortalizing London’s reputation as a global fashion hub.

The celebration of creativity, diversity, and inclusivity were the highlights of London Fashion Week 2023 From the runwayspectacles to the thought-provoking discussions, it was a journey through the heart of style and artistry. As we look back on this unforgettable week, we anticipate the impact these trends and insights will have on the fashion industry.

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Images: ©Town&Coutry, ©London Fashion Week, ©CNN, ©Drappers.

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What Happens When Swatch Meets Blancpain?

The Swatch Group, founded in Switzerland in 1983, is a global powerhouse in the watchmaking industry. Renowned for its diverse portfolio of watch brands, it encompasses both affordable and luxury segments, catering to a wide range of consumers, just like their partnerships.

The Swatch Group is not only a master of horological craftsmanship but also a pioneer in innovation, having introduced groundbreaking technologies. Like the Swatch quartz movement and the co-axial escapement. With a strong commitment to both tradition and modernity. The Swatch Group continues to shape the world of timekeeping. Producing watches that combine Swiss precision with artistic design and their collaborations shows us that.


The collaboration between Blancpain and Swatch represents a thrilling fusion of watchmaking prowess and creativity. In this partnership, Blancpain, renowned for its iconic Fifty Fathoms diving watch, and Swatch, known for its playful and innovative designs, are embarking on an adventurous journey to celebrate the world’s oceans.

The result is the release of five Bioceramic Scuba Fifty Fathoms models. A collection that embodies the shared commitment of both brands to preserving and safeguarding our precious marine environments. These watches not only showcase a vibrant joie de vivre through their use of color but also integrate cutting-edge technology. Featuring bioceramic materials and water resistance, these timepieces are engineered for underwater exploration.

It’s a remarkable collaboration that brings together the best of Blancpain’s heritage and Swatch’s contemporary design sensibilities. All in the spirit of honoring and protecting our planet.


The collaboration between Swatch and Omega, entitled “Reach for the Planets” is an exciting fusion between two of the Swatch Group’s iconic brands. This collaboration has given rise to the “Bioceramic MoonSwatch” collection, which combines Swatch’s daring creativity with Omega’s technical excellence and lunar heritage.

The “Bioceramic MoonSwatch” collection is a tribute to space exploration and the moon, incorporating bioceramic materials into its designs. Bioceramic is an innovative material that combines resistance and sustainability, reflecting the brands’ commitment to innovation and environmental preservation. These watches not only celebrate our fascination with the moon and space, but also feature bold and captivating designs that capture the imagination. Combining elements of pop culture with a touch of elegance, is a unique expression of style and technology.

This collaboration demonstrates the Swatch Group brands’ ability to unite tradition and modernity, creating watches that also tell exciting stories of exploration and innovation but who does it benefit?
Everyone knows that Swatch watches are known for being light, colorful and affordable. But many of them are made predominantly of plastic. While this approach has attracted a wide and diverse audience, it has also sparked debate regarding environmental implications and sustainability. Like disposability or lack of repair.

However, it is important to note that the Swatch Group also owns other high-quality watch brands, such as Omega and Blancpain, that we already talked about. They produce more durable and repairable watches. With these collaborations, questions about the sustainability and disposability of Swatch watches highlight the growing importance of environmental responsibility in the industry. As well as the need to balance affordability and style with environmental awareness. Environmental concerns are leading many companies, including those in the watch industry, to rethink their practices and materials.

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Images: ©W&W, ©Fashion Network and ©Esquire.

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Public Relations & Building Bridges

Public relations is the art and science of managing communication between an organization and its various publics. PR plays a pivotal role in shaping public perception, building trust, and fostering positive relationships.

We will delve into the world of public relations, exploring its importance and its evolving landscape in the digital age.


Sparkling PR wants to show you some examples and strategies for public relations. How can we make communication easy to understand?

Building Trust: Trust is the bedrock of any successful relationship, be it personal or professional. PR helps build and maintain trust by ensuring transparency, authenticity, and consistency in communication.

Managing Reputation: A good reputation is invaluable. PR professionals actively manage and protect their clients’ or organizations’ reputations, which can be fragile in today’s digital era, where news travels at lightning speed.

Crisis Management: When things go wrong, as they sometimes do, PR experts step in to mitigate damage and guide the narrative. A well-executed crisis communication strategy can mean the difference between recovery and reputational ruin.

Influencing Public Opinion: PR is about storytelling. By crafting compelling narratives and disseminating them through various channels, PR professionals can influence public opinion and shape the narrative in a positive way.

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Public relations is an ever-evolving field that continues to adapt to the changing media landscape. In an era of information overload, the ability to effectively manage communication, build trust, and shape public perception is invaluable.

Whether you’re a business, nonprofit, or individual, investing in PR can be the key to success in a world where reputation and relationships matter more than ever.

Remember, in the digital age, the bridge between organizations and their publics is built through skillful public relations.

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