Events

Clients, Events, News

Minase Watches: Japonese art at WindUp Watch Fair

October 30, 2023October 30, 2023By Marina Coelho

Minase Watches participated in the 2023 edition of the Windup Watch Fair, held from October 20 till October 22, in New York City.

THE URUSHI MAKI-E BY HAKOSE

The Windup Watch Fair was a whirlwind of incredible watches, but the star of the show, in our opinion, was the Minase Urushi Maki-e Hakose series.

Their collaboration with master artisan Hakose is a testament to their dedication to Japanese heritage. Each piece in this extraordinary collection showcases the ancient Japanese art and at WindUp we talked and shared about the brand’s philosophy, from the preservation of time-honored Japanese traditions in watchmaking to the forward-thinking approach that drives its commitment to excellence.

The team also shared insights behind the Minase brand to clients and press who stopped by the Minase booth: The Knockturnal, Fratello Watches, Time + Tide, High Snobiety, WatchPro, Teddy Baldassare, Popping Crowns, and many more, had the opportunity to explore and try on this Minase novelty.

THE COLLECTION AND THEIR DIALS

The Windows collection does not resemble any watch we are familiar with. Simply because this model was not inspired by watches; it was inspired by geometry. Minase wanted to create a watch
that would enhance this.

Minase Urushi Maki-e by Hakose serie is the latest novelty in the masterpiece collection. With 4 different dials: Four Seasons, Komon, Yoshino Sakura and Yama Sakura. Every masterpiece is based upon the Windows collection.

THE WINDUP WATCH FAIR

Whether you’re a seasoned collector, a budding watch enthusiast, or simply curious about the world of mechanical watches, this event is a must-visit. WindUp Watch Fair, hosted by Worn&Wound, has earned a reputation for curating some of the finest independent and microbrand watchmakers. A unique opportunity for attendees to explore, try on, and purchase a wide range of watches, including limited editions and rare timepieces.

To receive the full press release click here.
Subscribe our newsletter above or visit our instagram for more information.

Clients, Events

Shining with AKILLIS in Portugal

October 13, 2023October 13, 2023By Marina Coelho

Sparkling PR recently organized an unforgettable moment for the French jewelry brand, AKILLIS. An exclusive two-fold event in collaboration with renowned retailer, Machado Joalheiro, to announce their arrival to the Portuguese market.

A DAY OF ELEGANCE

Journalists from some of the most prestigious fashion and luxury jewelry magazines gathered to experience AKILLIS. The Press Day was a testament to the brand’s edgy core, and a chance for the media to get up close and personal with the brand’s exceptional jewellery collections.

The highlight of the day was the exhibition of AKILLIS high jewelry collections. Attendees were given the exclusive opportunity to explore the brand’s finest pieces, crafted under the modern, alternative and avant-garde DNA of the brand. The jewelry was a symphony of diamonds, precious metals, and striking designs that catered to various tastes and styles. From bold, edgy pieces that make a statement to more delicate ones, AKILLIS offers something for every jewelry enthusiast. The Press Day gave journalists the chance to appreciate the intricate details and impeccable quality of each item.

CAROLINE GASPARD: A CREATIVE FORCE

Caroline Gaspard, the brilliant mind behind AKILLIS, was the star of the event. She is celebrated for her groundbreaking designs and innovative approach to jewelry. Her passion for pushing the boundaries of conventional jewelry-making techniques has made AKILLIS synonymous with sophistication and contemporary luxury.

At the Press Day, Caroline Gaspard spoke passionately about her journey. The inspiration behind her designs, and the commitment to using only the finest materials in AKILLIS creations. Her dedication to crafting jewelry that is as unique as the individuals who wear it resonated with the audience, leaving everyone excited about her creative vision.

A NIGHT OF GLAMOUR

The celebration continued at the Valverde Hotel, where Sparkling PR organized a cocktail event. VIP clients, influencers, and artists were in attendance. The evening provided an exclusive opportunity for guests to mingle with Caroline Gaspard. Learn more about the brand’s philosophy and creative process. It was an environment where guests could express their personal style by wearing AKILLIS jewelry. Exemplifying the brand’s ethos of individuality. As AKILLIS continues to shine, we can only imagine the breathtaking pieces yet to come.

To receive the full press release click here.

Visit our instagram for more information.

Articles, Events, News

A Week of Glamour and Style in Paris

October 3, 2023October 3, 2023By Marina Coelho

Paris Fashion Week 2023 has officially kicked off, and fashion enthusiasts from around the world are in for a treat. From September 28th to October 3rd, the City of Lights has transformed into a global fashion hub, showcasing the latest trends and designs from some of the most renowned fashion houses and emerging talents.

In this blog post, we’ll take you on a journey through the highlights of this exciting event, celebrating the creativity, diversity, and artistry of the fashion industry.

PARIS FASHION WEEK

The opening day of Paris Fashion Week 2023 was nothing short of spectacular. The iconic Eiffel Tower served as the backdrop for the runway. Providing a breathtaking setting for the first shows of the week. Established fashion houses like Chanel, Dior, and Louis Vuitton unveiled their Spring/Summer collections, setting the bar high for the days to come.

Sustainability continues to be a prominent theme at Paris Fashion Week. On Day 2, eco-conscious designers and brands took the spotlight, demonstrating that fashion and sustainability can go hand in hand. Stella McCartney showcased her commitment to ethical fashion with a collection made entirely from sustainable materials. Emphasizing the importance of reducing fashion’s environmental impact.

One of the most exciting aspects of Paris Fashion Week is the opportunity for emerging designers to make their mark on the industry. On Day 3, the “Designers to Watch” showcase highlighted the creativity and innovation of up-and-coming talents. These designers pushed boundaries and challenged traditional notions of fashion. The audience inspired and eager to see what the future holds for the industry.

Diversity and inclusivity were celebrated throughout Paris Fashion Week, with designers from various backgrounds and cultures showcasing their unique perspectives. Several shows featured models of all ages, sizes, and ethnicities, sending a powerful message about the importance of representation in the fashion world. The runway became a platform for inclusivity, inspiring conversations about body positivity and diversity in the industry.

As technology continues to shape the fashion landscape, Day 5 of Paris Fashion Week saw the integration of digital innovation in runway presentations. Virtual reality experiences, augmented reality overlays, and interactive fashion presentations added a new dimension to the shows, allowing viewers to engage with fashion in innovative ways. This fusion of fashion and technology highlighted the industry’s adaptability and forward-thinking approach.

STYLE IN PARIS

Paris Fashion Week 2023 was a culmination of style, creativity, and celebration. The closing shows featured iconic designers. The week ended with a sense of excitement for the fashion trends that will shape the upcoming season. Paris Fashion Week 2023 was a week to remember, filled with glamour, innovation, and style.

Subscribe to our newsletter below or visit our instagram for more information.

Photos: ©ELLE Magazine.

Articles, Events, News

Dive into the Monaco Yacht Show

October 2, 2023October 2, 2023By Marina Coelho

The Monaco Yacht Show, one of the most prestigious events in the yachting industry, was back for its 2023 edition from September 27th to September 30th. This glamorous event, set against the stunning backdrop of the French Riviera, brought together yacht enthusiasts, industry professionals, and luxury connoisseurs from around the world.

Dive into what makes the this event a must-visit event and the latest trends in the yachting world.

THE MONACO YACHT SHOW: A BRIEF OVERVIEW

For decades, the Show has been synonymous of elegance. Located in the picturesque Port Hercules in Monaco, this show has earned its reputation as the premier event in the superyacht calendar. Each year, it attracts a discerning audience eager to explore the world’s most luxurious yachts. And discover the latest advancements in the yachting industry.

One of the most anticipated aspects of the Monaco Yacht Show is the launch of new superyachts. Shipbuilders and designers from around the world use this platform to showcase their latest creations. This year, cutting-edge designs, innovative technology, and exceptional craftsmanship were the showcase of the show.

With sustainability becoming an integral part of the yachting industry, the 2023 Monaco Yacht Show spotlit eco-friendly initiatives. From hybrid propulsion systems to sustainable materials, attendees explored how the industry is working towards a greener future.

Beyond the yachts, the Monaco Yacht Show hosted a range of exhibitors offering luxury products and services. From high-end fashion and jewelry to fine dining and interior design, guests had the opportunity to immerse themselves in the world of luxury.

Whether you’re a seasoned yacht enthusiast or simply curious about the world of superyachts. This show offered a unique opportunity to indulge in luxury and witness the future of yachting.

Subscribe to our newsletter below, contact us or visit our instagram for more information.

Clients, Events, News

Eberhard & Co. at Watches & Wonders 2024

September 29, 2023October 3, 2023By Marina Coelho

Eberhard & Co. will take part for the first time in Watches and Wonders Geneva, the most important event in the world of Haute Horlogerie, held from 9 to 15 April 2024.

After more than 60 years of participation in Baselworld, the brand is reaffirming its strong interest in fairs of international scope and visibility.

EBERHARD & CO. IN GENEVA

Since the Swiss Maison, founded in 1887, is one of the new exclusive brands that were selected by the Fair. on a global scale to be added to the list of confirmed brand. For an edition that promises to be exciting and full of novelties. Furthermore, with an emphasis on both the enhancement of the industry’s historical heritage and innovations. Dedicated to professionals and enthusiasts, the 2024 format will be spread over seven days. Three of which, from Friday to Sunday, will be open to the public.

“It is a source of pride for us to participate for the first time in Watches and Wonders. An event that brings together the excellence of the watchmaking world,”. Affirms Mario Peserico, General Manager of Eberhard & Co. “Year after year, the show has taken on a key role for our sector. So it is a precious opportunity for us to make contact with an international audience that will be able to discover new and timeless collections. Created by Eberhard & Co. “