Author: Marina Coelho

Articles, Events, News

Exploring GemGenève 2023

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Exploring GemGenève 2023

From November 2 to November 5, this renowned trade show has once again taken center stage, inviting enthusiasts, experts, and industry insiders to explore the dazzling future of gemology. Let’s embark on a journey to discover the highlights of GemGenève 2023.

THE PROGRAMME

The show offered a glimpse into emerging trends, groundbreaking concepts, ambitious innovations, and novel perspectives. The visiter experienced, enlightening and educational presentations, industry-focused workshops, stimulating roundtable dialogues and hands-on sessions. As the epicenter of the gem and jewelry realm, GemGenève cultivated discussion through insightful talks and inspired the younger generations to explore and uncover within the programs of GemGenève 2023. The event promised a comprehensive experience for anyone looking to keep their finger on the pulse of the ever-evolving world of gems and jewelry.

Education was a key pillar of GemGenève 2023, as the event hosted lectures and thought-provoking seminars. Industry experts and seasoned professionals shared their knowledge, insights and experiences. Making it an ideal platform for those eager to learn and grow within the industry. Whether you’re an aspiring gemologist, a jewelry designer, or a collector looking to deepen your understanding, GemGenève offered a wealth of knowledge to explore.

GemGenève also encouraged open dialogue through engaging talks and discussions. These sessions brought together visionaries and trailblazers, fostering debate and igniting fresh ideas that shape the industry’s future. Moreover, GemGenève had a special focus on nurturing the next generation of gem and jewelry enthusiasts. Inspiring them to learn and discover this world.

THE EXHIBITORS

GemGenève is renowned for attracting a diverse and talented pool of exhibitors and designers who come together to create a vibrant and dynamic atmosphere at the event. This year was not different.

These brands represent the heart and soul of the gem and jewelry industry. Each one contributed their unique vision and expertise to the collective tapestry of creativity and innovation.

The event also plays host to a new generation of designers who push the boundaries of traditional jewelry design. They infused their creations with contemporary aesthetics, incorporating cutting-edge materials and techniques, resulting in jewelry that appeals to the ever-evolving tastes of the modern consumer. GemGenève was not just for established brands but also a nurturing ground for emerging talents. A place where young, promising designers showcased their unique perspectives and connected with a broader audience.

The exhibitors and designers at GemGenève collectively represented the full spectrum of the gem and jewelry industry.

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Photos by ©GemGenève

Clients, News

Scientigraf Chrono: The chronograph version

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Scientigraf Chrono: The chronograph version

Since 1961, the year that marked the birth of Scientigraf, a watch conceived specifically to respond to the the multiplication of electrical appliances and their magnetic fields. Scientigraf is now available in a chronograph version: Scientigraf Chrono.

At a time where devices have become an integral part of everyday life, Scientigraf Chrono stand out for their effectiveness in preserving the Swiss precision characteristics of Eberhard & Co. watches.

PRECISION WITHOUT COMPROMISE

The steel case, with a diameter of 41 mm, alternates between polished and satin finishes and contains a custom-designed “Faraday cage”. A “soft” iron structure that absorbs electromagnetic waves and protects the watch’s micromechanics.

The mechanical automatic chronograph features two counters decorated with a refined azurée finish. 30 minutes at 9 o’clock and continual seconds at 3 o’clock. From an aesthetic point of view, the Scientigraf Chrono displays a vintage appeal. On the black dial, the two counters and the triangle element stand out, recurring in many details. The hour markers and hands are available in orange or ivory with luminescence to make them visible in the dark.

The Scientigraf Chrono is presented on a steel Chassis® bracelet with a 2CLICK® clasp. Thanks to its two button unlocking system. This, allows the bracelet to be softly unfastened while providing extra security against accidental opening. The clasp is personalised with the Maison’s signature shield, also evoked in the design of the internal blades.

VINTAGE AND COMTEMPORARY

Above all, the screw-down caseback features the original 1961 design with the Maison’s “E” logo. Secondly, a reference to the anti-magnetic tests carried out at the specialised centre in La Chaux-de-Fonds, making this iconic model timeless for any occasion.

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Articles, Clients, News

Boo! It’s time for Halloween

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Boo! It’s time for Halloween

With the approaching Halloween season on the horizon, now is the perfect time to inject a dash of enchantment into your fashion choices. There’s a splendid array of opulent wristwatches that harmonize seamlessly with the whimsical ambiance of this festive occasion.

Amidst the mystique and allure of Halloween, we’re enticed to delve into the realm of timepieces that not only keep us impeccably on schedule. But also serve as sophisticated extensions of our individuality throughout this captivating period… Boo!

EBERHARD & CO: SCAFOGRAF 300 MCMLIX

Eberhard & Co. has launched in 1959 the SCAFOGRAF collection that has been one of La Maison de La Chaux-de-Fonds’ greatest successes.The color brown and the color black, during this time of year, refer us to what Halloween has tried to convey over the years. However, you don’t necessarily have to wear it only this season, since it’s perfect for any occasion. The celebratory edition has been named “MCMLIX”, which indicates in Roman numerals the year of birth of the collection.

MAURICE DE MAURIAC: L3 SPHERIC PURPLE

Whether garish at a rave, noble in the Vatican, dramatic on the catwalk or to use it in Halloween with your costume. Halloween is often associated with all things dark. The L3 Spheric Purple is an excellent choice to don during this season. The L3 Chronograph iteration is named Spheric Purple because it boasts not only a stunning gradient dial but also an exquisite colour that is not gender-oriented. Purple is an attitude that men, women and everyone can wear.

MINASE WATCHES: URUSHI MAKI-E BY HAKOSE

Minase Urushi Maki-e by Hakose serie is the latest novelty in the Masterpiece collection. Every Masterpiece is based upon the Windows collection. And all of them are embodying beautiful and traditional crafts and techniques from Japan. At this time of the year, you can wear it on the spookiest night of the year. The regular serie is available on stainless steel bracelet or leather band, with plain color dials. Hakose Urushi Serie is hand-crafted in Japan on either gold or stainless steel case.

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Clients, Events, News

Minase Watches: Japonese art at WindUp Watch Fair

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Minase Watches: Japonese art at WindUp Watch Fair

Minase Watches participated in the 2023 edition of the Windup Watch Fair, held from October 20 till October 22, in New York City.

THE URUSHI MAKI-E BY HAKOSE

The Windup Watch Fair was a whirlwind of incredible watches, but the star of the show, in our opinion, was the Minase Urushi Maki-e Hakose series.

Their collaboration with master artisan Hakose is a testament to their dedication to Japanese heritage. Each piece in this extraordinary collection showcases the ancient Japanese art and at WindUp we talked and shared about the brand’s philosophy, from the preservation of time-honored Japanese traditions in watchmaking to the forward-thinking approach that drives its commitment to excellence.

The team also shared insights behind the Minase brand to clients and press who stopped by the Minase booth: The Knockturnal, Fratello Watches, Time + Tide, High Snobiety, WatchPro, Teddy Baldassare, Popping Crowns, and many more, had the opportunity to explore and try on this Minase novelty.

THE COLLECTION AND THEIR DIALS

The Windows collection does not resemble any watch we are familiar with. Simply because this model was not inspired by watches; it was inspired by geometry. Minase wanted to create a watch
that would enhance this.

Minase Urushi Maki-e by Hakose serie is the latest novelty in the masterpiece collection. With 4 different dials: Four Seasons, Komon, Yoshino Sakura and Yama Sakura. Every masterpiece is based upon the Windows collection.

THE WINDUP WATCH FAIR

Whether you’re a seasoned collector, a budding watch enthusiast, or simply curious about the world of mechanical watches, this event is a must-visit. WindUp Watch Fair, hosted by Worn&Wound, has earned a reputation for curating some of the finest independent and microbrand watchmakers. A unique opportunity for attendees to explore, try on, and purchase a wide range of watches, including limited editions and rare timepieces.

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Articles, Clients, News

Drive along with the new Grand Prix Zurich

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Drive along with the new Grand Prix Zurich

Maurice de Mauriac celebrates motor-racing iconography and its hometown colors with the new customizable Chrono Modern Grand Prix Zurich. This new watch embodies the principles of timeless design and superior performance. The Chrono Modern Grand Prix Zurich is destined to become a must-have accessory for watch enthusiasts.

THE HISTORY ABOUT GRAND PRIX RACE

In 1939, Zurich prepared itself to hold a Grand Prix race, which could not take place because of the outbreak of World War II. But what if the Zurich Grand Prix were held today? In association with the Züri Ring Simulation Motodrom, Maurice de Mauriac imagined a dedicated chronograph while adding two new dial references to the emblematic Pit Stop collection.

It took more than 80 years until someone was crazy and determined enough to bring a Grand Prix to Zurich again. Maurice de Mauriac has always been attracted to craziness and, when it comes to motorsports, the match is perfect. That’s why the brand became the official timekeeper of the Zurich Grand Prix 2023 and created a cool timepiece embodying the spirit of racing while celebrating the city’s true colors.

THE MIND BEHIND THE ART

Tom Mächler, managing director of the Züri Ring Simulation Motodrom, is the mind behind the project. He brought other crazy people on board: the racing legend Hans Herrmann, the racing photographer Rainer W. Schlegelmilch and the Formula 1 enthusiastic media designer Stefano Luzzatto. They failed to make the Formula 1 bolides thunder through Zurich as they did in Monaco. But they created the perfect illusion of a Grand Prix in Zurich and Maurice de Mauriac joined them.

CUSTOMIZE YOUR CHRONO MODERN

No matter whether you once had a successful race number or your great idol did, whether you want to document your birthday or a specific date – you can eternalize it on the dial of the Chrono Modern Zurich Grand Prix. Choosing any numerals from 01 to 99. And if that ever changes, Maurice de Mauriac will change your watch accordingly. There is no limit to your imagination or what you want to remind yourself of. 

Fasten your seatbelts and drive along with Maurice de Mauriac!

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