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Minase Turns 20 with an Exclusive Anniversary Timepiece


2025 marks a major milestone for Minase as the boutique Japanese watchmaker celebrates its 20th anniversary. At the occasion, the brand is announcing the release of a watch model featuring a “Yukihira Black Gradation Dial” from Minase popular “Seven Windows” series in a limited edition of 77 units, each individually numbered.

Born from the high-precision cutting tools company Kyowa, Minase has spent the last two decades
redefining Japanese watchmaking through exceptional craftsmanship and boundary-pushing design.

MINASE: CELEBRATING JAPAN

Since its creation in 2005, Minase has had two goals. Creating timepieces that will still be revered a
century from now. And paying tribute to their home country’s rich heritage, culture and crafts. With adeep respect for traditional techniques and an unrelenting drive to innovate, the brand has developed and mastered signature elements. Such as, the case-in-case structure or the sallaz polishing technique, earning global recognition across the world.

THE YUKIHIRA BLACK GRADATION DIAL

To honor this anniversary, Minase proudly unveils a special edition from its iconic Seven Windows
collection. The Yukihira Black Gradation Dial. A limited release of 77 pieces available on stainless steel bracelet or on handmade leather strap. This exquisite model showcases the pinnacle of Japanese craftsmanship through a dial created via electroforming. An intricate process that captures a subtle Yukihira (hammered snowflake-like) pattern and finishes it with a deep black gradation that reveals hints of purple under shifting light. The iconic case, with its 7 sapphire glass windows, offers a 360° view of the dial and the movement.

Every purchase includes a limited-edition leather watch case, and all the watches ordered before the end of September will come with a silver bracelet showcasing Minase’s polishing artistry.

With its rich history, uncompromising values, and unyielding pursuit of beauty and precision, Minase continues to prove that small-scale Japanese craftsmanship can resonate powerfully on the global stage. 20 years strong and just getting started.

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