Articles, Clients, Events

Launched in Geneva: Our Brands’ Latest Creations


Geneva once again sets the tempo for the world of fine watchmaking as Watches and Wonders Geneva returns. This season, our clients Minase, Schwarz Etienne, and Eberhard & Co. present three distinct approaches to contemporary watchmaking. Each rooted in its own identity, yet united by a shared pursuit of innovation, emotion, and precision.

Let this be your introduction to watch releases in Geneva from our brands.

HERITAGE REIMAGINED WITH EBERHARD & CO.

Presented at Palexpo as part of Watches and Wonders Geneva, Eberhard & Co. unveils the Scafograf 200 MCMLIX. Reflecting the Maison’s ability to evolve while remaining deeply connected to its heritage, the piece draws inspiration from the original Scafograf diver from 1959.

The spirit of the sea
The new Scafograf 200 MCMLIX preserves its identity as a professional dive watch, now presented in a refined 39 mm case. Its signature triangular indices and bold hands ensure legibility even in low-light conditions, while reinforcing the model’s distinctive aesthetic. Technical features, such as the helium escape valve, underline its capability for deep diving, without compromising on design.

Available in a range of blue and black tones, the model features clean monochromatic dials and more nuanced dégradé finishes. Ceramic bezels enhance both durability and visual depth. A new Milanese mesh bracelet introduces a subtle vintage touch, combining lightness, flexibility, and comfort with a more refined, contemporary feel.

JAPANESE CULTURE WITH MINASE

At Hotel Beau-Rivage, Minase moves beyond the wrist and into the realm of collectible art objects with its latest creations: two made-to-order pocket watches, Asagimadara and Phoenix.

The Asagimadara draws inspiration from a migratory butterfly symbolizing travel, connection, and the passage of time. The Phoenix, in turn, evokes rebirth and transformation through rich, layered lacquer work.

Craftsmanship as a philosophy
Each dial is brought to life through the traditional Wajima maki-e technique, a meticulous, hand-executed process. Conceived by master lacquer artist Junichi Hakose, the result is a richly layered surface, imbued with depth, texture, and narrative.

Minase’s approach is deeply rooted in the Japanese philosophy of Mederu, celebrating beauty in the smallest details. From Tamahagane steel elements, traditionally used in Samurai swords, to handcrafted accessories like wooden stands and Akita cedar presentation boxes, every component reflects a commitment to heritage.

A timepiece shaped over time
Over time, the pocket watches develop a natural patina, turning each piece into something uniquely personal. The result is a living artifact shaped by its owner.

A CREATIVE LANGUAGE WITH SCHWARZ ETIENNE

Also presenting at Hotel Beau-Rivage, Schwarz Etienne introduces the 1902 SYNERGY by Peter Speake. This limited-edition timepiece celebrates co-creation at its highest level.

This piece is part of the brand’s SYNERGY series, where independent watchmakers reinterpret Schwarz Etienne’s in-house movements. Here, British watchmaker Peter Speake brings his distinctive aesthetic to the Manufacture’s 1902 platform.

A play of depth, light, and precision
With a dial built with multiple layers, including ultra-thin sapphire elements, it creates an illusion of floating components. Matte white lacquer, Prussian blue tones, and subtle orange accents introduce rhythm and contrast.

A power reserve indicator with a serpentine hand, a signature detail of Peter Speake’s design language, sits at the top of the dial. Below, a sapphire plate reveals the small seconds.

Engineering excellence
Inside, the in-house MSE 311.00 calibre delivers a 120-hour power reserve, supported by a six-bridge architecture inspired by historical pocket watches. Limited to 88 pieces, the watch subtly references the number 8 as a symbol of balance and prosperity.

Housed in lightweight Grade 5 titanium, the watch embodies a refined modernity, seamlessly reflecting its collaborative essence.

Contact us to receive the full press kits.

Discover more from our clients by following Sparkling PR on Instagram or visiting our website.