TORRES JOALHEIROS x MESSIKA
# MESSIKA CLIENT EVENT
# SPARKLING PR NETWORK
# FRIENDS OF THE BRAND
# NEW COLLECTION PRESENTATION
Present the brand’s collection Move to a group of influential ladies
from the Cascais area
SPARKLING PR’S CONCEPT
Using our network, we brought a small group of ladies together at a private home & organized an intimate, relaxed & inviting lunch to engage in informal conversations & foster new relationships.
Clients: We hand-selected 10 clients from our in-house database to create a multi-generation mix of international influential ladies living in Cascais
Venue: a villa in Cascais with lots of character with a spectacular view
Catering: Private Chef prepared a live dégustation menu for a sit-down lunch
Animation: Messika videos + music. Torres Joalheiros provided a “magic box” moment gifting one of the ladies with a necklace from the collection.
Decoration: White roses and candles. Torres Joalheiros personalized the room with Messika décor and an extraordinary jewelry selection.
For this Messika client event, Sparkling PR created an effortless setting for the ladies to enjoy an exclusive lunch while discovering the collection; where personal bonding prevailed and commercial objectives were met in a very organic way.